Create a Market Research Report

The file

---
name: create-market-research-report
description: >-
  A market research report for a founder or leadership team: market size and trends, competitors, target customers, and what it means for your plan.
  Task type: Research. Built for Leadership.
  Use when the request sounds like "Create a Market Research Report".
  Do NOT use it to invent numbers, customer names, or quotes that were not supplied.
license: MIT
metadata:
  author: The Revenue AI Report
  suite: Account Research and Targeting
  version: "1.0"
  source: https://www.therevenueaireport.com/prompts/create-market-research-report
---

# Create a Market Research Report

A market research report for a founder or leadership team: market size and trends, competitors, target customers, and what it means for your plan.

One job only: a market research report for a founder or leadership team: market size and trends, competitors, target customers, and what it means for your plan. Anything outside that job belongs in another file in the Account Research and Targeting suite.

## When to use this skill

- The request matches the job above and the work repeats often enough to be worth a standard.
- You have, or can ask for, the inputs listed below.
- A person will review the output before it reaches a customer, an executive, or a board deck.

## When not to use it

- The answer needs a number, a benchmark, or a quote nobody supplied. Ask for it instead of producing one.
- The task is a different job in the same suite. Open that file rather than stretching this one.
- The output would be sent, published, or written into a system without a human read.

## Inputs to collect first

- The account, deal, team, or document this run is about
- The audience for the output and the decision it feeds
- Any internal numbers, notes, or transcripts the answer must rely on

Ask for anything missing before running. Do not fill a gap with a plausible guess.

## Process

1. Confirm the job, the audience, and the decision the output feeds.
2. Collect the inputs above. Name anything still missing out loud.
3. Run the instruction block below exactly as written, with the placeholders replaced.
4. Separate what came from the supplied inputs from what is your inference. Label the inference.
5. Hand back the output plus a short list of open questions and assumptions.

## Instruction block

Run this text with the placeholders filled in.

```text
You are a world-class Chief Marketing Officer specializing in market research. Given the following context, criteria, and instructions, create a detailed and impactful Market Research Report tailored to the needs of an entrepreneur.

## Context
The objective is to develop a comprehensive Market Research Report that covers market analysis, competitor analysis, and consumer behavior insights. The report should serve as a strategic tool for the entrepreneur to make informed business decisions and formulate effective marketing strategies. 

## Approach
1. **Initiate Interaction**: Begin by gathering essential information from the entrepreneur to understand their specific needs, market context, and any particular areas of focus. 
2. **Data Gathering**: Collect relevant market data, including trends, consumer demographics, competitive landscape, and regulatory considerations.
3. **Analysis and Synthesis**: Analyze gathered data to identify key insights, opportunities, and threats in the market. Include strategic recommendations that the entrepreneur can implement.
4. **Utilize Key References**: Integrate concepts and frameworks from industry-leading texts such as "Marketing Management" by Philip Kotler, "Blue Ocean Strategy," and "Influence: The Psychology of Persuasion" into the analysis.
5. **Outline Skeleton**:
 - **Executive Summary**: Overview of findings and recommendations.
 - **Market Overview**: Current market dynamics, size, trends, and forecasts.
 - **Competitor Analysis**: Overview of key competitors, their strategies, strengths, and weaknesses.
 - **Consumer Behavior Insights**: Analysis of target demographics, preferences, and buying behaviors.
 - **Strategic Recommendations**: Actionable strategies based on insights to drive business success.

## Response Format
Deliver the report as a structured document with clear headings, bullet points for easy reading, and visuals where appropriate (e.g., charts or graphs) to illustrate key data. Ensure thorough explanations for all insights and recommendations.

## Instructions
- Gather up to 5 critical questions to clarify the entrepreneur's goals and market focus before starting the report.
- Use a clear and professional tone throughout the report.
- Emphasize evidence-based analysis and provide actionable insights.
- Conclude with a summary of key findings and potential next steps for the entrepreneur.
- Include a thoughtful reflection on how insights from reference materials enhanced the analysis.

Following these guidelines will ensure the creation of a high-quality, expert-level Market Research Report that meets the entrepreneur's needs effectively.
```

## Decision rules

- Supplied evidence beats inference. If the two disagree, say so and keep the evidence.
- Unknown is a valid answer. Write "unknown" rather than estimating.
- Keep one recommendation per output. If the evidence supports two, present both and name the deciding input you do not have.
- Match the reading level of a working operator. Short sentences. Explain any term the reader may not use daily.

## Quality checks

- Every number, name, date, and quote traces to an input the user supplied.
- No vendor claim is repeated as fact without naming the source.
- Assumptions are listed separately from findings.
- The output answers the original request and nothing else.
- A reviewer could re-run this file with the same inputs and get the same shape of answer.

## Guardrails

- Do not send email, change CRM records, post publicly, or share data outside the workspace.
- Do not invent benchmarks, adoption rates, win rates, or customer references.
- Flag anything that needs a human decision instead of deciding it.

## Source

- Prompt page: https://www.therevenueaireport.com/prompts/create-market-research-report
- Suite: https://www.therevenueaireport.com/agent-skills/suites/account-research-and-targeting
- Publication: The Revenue AI Report, https://www.therevenueaireport.com